Unlocking the Potential: How GP Practice Social Media Can Power Public Health Campaigns

A conversation on bridging GP reach and public health strategy.

Public health teams are under pressure to deliver targeted, high-impact campaigns—but many are missing a vital asset: trusted, high-traffic GP practice social media channels.

Redmoor supports over 800 GP practices with managed social media content, reaching millions of patients every month. In this session, we’ll explore the untapped potential of that network to support local public health priorities.

We’ll cover:

– What types of content patients engage with from their local GP
– How local health messaging can be aligned and amplified across existing practice networks
– Ideas for joined-up campaigns, co-branding, and community engagement
– How public health teams and ICBs can explore early collaboration opportunities.

This is an open session for local authority comms teams, ICBs, and public health leads looking to explore smarter ways to get messages seen and heard.