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Social Media Managed Service for General Practice

 Redmoor provides a managed social media service to both individual GP practices and Primary Care Networks that will help them develop a presence on popular social media platforms such as without the burden and pressures associated with managing social media channels.

This approach allows key messages around topics such as population health and important practice information to be effectively communicated with patients. Pharmacies, Care Homes, Commissioners, and other health and social care organisations are also benefitting from Redmoor’s support service.

Social Media Stats since April 2022




Live Pages




Post Engaged Users

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Our managed service includes:

Creation of new social media pages or enhancing existing ones.

Access to our support centre: (Mon-Friday 9am-5pm).

Posting weekly topical social media campaigns, using a mixture of national and population health messages.

Regular webinars, training sessions and advice on how to manage and develop social media as a comms tool.

Creation of bespoke campaigns for your organisation, including designing visual content and writing copy.

Moderation of pages to reduce the pressure on practice teams, including replying to comments on your behalf.

Creation of closed Facebook groups, for example, for long-term conditions or PPGs.

Monthly reporting to show how your page and campaigns are performing.

Access to resources such as how-to guides, toolkits, and case studies.

Examples of our work

These are some examples of recent campaigns created within the Social Media Managed Service offering.

Why use social media in General Practice?

Connect with your patients

Research shows that 84% of people are active on social media, with most of those people using it daily. This provides GP practices and PCNs with a real opportunity to promote regular messages out to patients.

When used properly, social media can build advocates amongst the patient population as well as being a key part of the digital front door.

You might already be online

There has been a rapid growth in unofficial Facebook pages which are created when patients ‘check-in’ or ‘tag’ practices in their own posts.

These unofficial pages appear genuine, but the content is created by patients. Practice teams have no control over this content. In an average ICS area, at least 50% of practices will have one of these unofficial Facebook pages.

Why not search now to see if your practice has an unofficial Facebook presence? Simply search your practice name on Facebook.

Provide good advice and combat misinformation

Social networks have become an important health information resource. However, they can also become a source of disinformation.

Healthcare professionals on social media can both inform the public and help to stop the spread of information that’s untrue.

Insight Data

The Willow Group

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Hall Green Health

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TECS Staffordshire

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Bay Medical Group

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Without the support of Redmoor Health, we wouldn’t be where we are as a practice today. The knowledge, encouragement, and support they provide has enabled us to use social media in a really positive and creative way to communicate and engage with our patients - Thank you!

Cath MclennenIT Lead at Bay Medical Group

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